Fashion industry is very dynamic in nature, it is always looking out for trends to absorb it and spread it to the rest of the world. The circle of trends keeps repeating; what was outdated till yesterday will become today’s fashion trend. This pattern is also seen in web design. Just a latest example being the Flat UI designs which didn't get much popular in 2007 are talk of today. So when these two fashion & internet collide, one can expect to see websites which are perfect blend of latest visuals & technology.
Any fashion brand aims at creating unique styles that fits to its image. But when it comes to web designs most of fashion companies’ websites have lots of common in them. Fashion websites heavily depend on use of visuals to draw attention to them and let their products speak for itself. Photographs are of vital importance to them and use of large images and videos is very popular. The website homepage mainly consist of large background image and navigation menu. For brands conveying image of elegance tend to use black and white color scheme, while brands targeted to youth use lots of colors.
In these posts we are showcasing 70 best fashion websites; they tend to change from season to season so take a look before they are gone! We would like to hear from you in our comments section.
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